The Joy Luck Club Quotes

Amy Tan is best known for The Joy Luck Club, a collection of vignettes  meant to show how our lives are shaped by the stories we tell. Set in China and the United States, the stories cross the generational divide as mothers and daughters attempt to come to terms with family history, relationships and that connections between family and nations that are so hard to forge. The Joy Luck Club Quotes Over the years, she told me the same story, except for the ending, which grew darker, casting long shadows into her life, and eventually into mine.- Amy Tan, The Joy Luck Club, Ch. 1 Your father is not my first husband. You are not those babies.- Amy Tan, The Joy Luck Club, Ch. 1 Even though I was young, I could see the pain of the flesh and the worth of the pain.- Amy Tan, The Joy Luck Club, Ch. 2 I was no longer scared. I could see what was inside me.- Amy Tan, The Joy Luck Club, Ch. 3 After the gold was removed from my body I felt lighter, more free. They say this is what happens if you lack metal. You begin to think as an independent person.- Amy Tan, The Joy Luck Club, Ch. 3 For woman is yin, the darkness within, where untempered passions lie. And man is yang, bright truth lighting our minds.- Amy Tan, The Joy Luck Club, Ch. 4 Why do you have to use me to show off? If you want to show off, then why dont you learn to play chess.- Amy Tan, The Joy Luck Club, Ch. 5 This house was built too steep, and a bad wind from the top blows all your strength back down the hill. So you can never get ahead. You are always rolling backward.- Amy Tan, The Joy Luck Club, Ch. 6 I discovered that maybe it was fate all along, that faith was just an illusion that somehow youre in control.- Amy Tan, The Joy Luck Club, Ch. 7 My mother had a look on her face that Ill never forget. It was one of complete despair and horror, for losing Bing, for being so foolish as to think she could use faith to change fate.- Amy Tan, The Joy Luck Club, Ch. 7 I had new thoughts, willful thoughts, or rather thoughts filled with lots of wonts. I wont let her change me, I promised myself. I wont be what Im not.- Amy Tan, The Joy Luck Club, Ch. 8 I was determined to put a stop to her foolish pride.- Amy Tan, The Joy Luck Club, Ch. 8 Only two kind of daughters. Those who are obedient and those who follow their own mind! Only one kind of daughter can live in this house. Obedient daughter!- Amy Tan, The Joy Luck Club, Ch. 8 I began to look at all events and all things as relevant, an opportunity to take or avoid.- Amy Tan, The Joy Luck Club, Ch. 9 And I remember wondering why it was that eating something good could make me feel so terrible, while vomiting something terrible could make me feel so good.- Amy Tan, The Joy Luck Club, Ch. 9 Now that Im angry at Harold, its hard to remember what was so remarkable about him.- Amy Tan, The Joy Luck Club, Ch. 9 You are busy. You want to live like mess what can I say?- Amy Tan, The Joy Luck Club, Ch. 10 I saw what I had been fighting for: it was for me, a scared child.- Amy Tan, The Joy Luck Club, Ch. 10 And below the heimongmong, all along the ground, were weeds already spilling out over the edges, running wild in every direction.- Amy Tan, The Joy Luck Club, Ch. 11 True, cannot teach style. June not sophisticate like you. Must be born this way.- Amy Tan, The Joy Luck Club, Ch. 12 I felt tired and foolish, as if I had been running to escape someone chasing me, only to look behind and discover there was no one there.- Amy Tan, The Joy Luck Club, Ch. 12 Then you must teach my daughter this same lesson. How to lose your innocence but not your hope. How to laugh forever.- Amy Tan, The Joy Luck Club In my mothers case, this would be the first day of the lunar new year. And because it is the new year, all debts must be paid, or disaster and misfortune will follow.- Amy Tan, The Joy Luck Club, Ch. 13 I have always known a thing before it happens.- Amy Tan, The Joy Luck Club, Ch. 14 It is because I had so much joy that I came to have so much hate.- Amy Tan, The Joy Luck Club, Ch. 14 I wanted my children to have the best combination: American circumstances and Chinese character. How could I know these things do not mix?- Amy Tan, The Joy Luck Club, Ch. 15 Why are you attracted only to Chinese nonsense?- Amy Tan, The Joy Luck Club, Ch. 15 Look at this face. Do you see my foolish hope?- Amy Tan, The Joy Luck Club, Ch. 16 And now I also see what part of me is Chinese. It is so obvious. It is my family. It is in our blood.- Amy Tan, The Joy Luck Club, Ch. 16

Case Study Supply Chain Management - 1925 Words

In today’s society â€Å"technology†, especially the internet has taken an important role in the Supply Chain Management sector of business, and majority of the companies involved in Supply Chain Management have adopted new and improve technologies to gain a competitive edge, and become leaders within their industry. Supply Chain Management has become one of the leading industries in business. Companies recognized that in order to get their products to retailers and consumers on a timely manner they have to implement successful Supply Chain Management strategies. Companies have to identify the opportunities and challenges their organization might face in order to prepare for the future. Moreover, companies have to realize that selecting the†¦show more content†¦The main reason functional products have a longer life cycle is because they are mostly everyday useable items such as household goods, basic clothing, basic foods from grocery shopping, every day or e very week gas for consumers cars, medication or over the counter medicine, etc. Furthermore, functional products have low product variety because they do not need rapid introduction to new products, and for that reason they have predictable demand. Functional products have lower obsolescence, low margins, and low cost because of the variances in its product life cycle and the complete nature of its products. The fact that functional products have a stable demand makes it easier for companies to tailor the precise strategy for their products, and they know consumers will be satisfied. On the other hand, innovative products are much different, and they have a shorter life cycle with high innovation and fashion materials. Innovative products are known to have unpredictable demand because of the constant change of consumer’s interest. There are so many trends in innovative products especially with smart phones. The two main companies that are always creating new and improve innovative products in technology are Apple and Samsung. Apple and Samsung are always competing with the IPhone and the Galaxy. These two companies know that consumers are always waiting for the â€Å"new thing†, so they produce new

Green Branding Effects on Attitude Free Essays

Introduction There have been a lot of literature reviews over the years on consumers’ behaviors towards green products as well as green marketing resulting from consumers’ concern on environmental protection. Using Hallin (1995) and McCarty and Shrum (2001), Lorache, Bergeron, and Barbaro-Forleo (2001) and Yam-Tang and Chan (1998), the study was conducted to test among New Zealand consumers’ behavior towards purchasing green products. This study was done on New Zealand’s consumer as the country has always been perceived as a â€Å"clean and green† country and its consumers were assumed with high environmental conscious. We will write a custom essay sample on Green Branding Effects on Attitude or any similar topic only for you Order Now Review of the Literature The authors begin with a brief review of literature that supports the ideas that consumers’ indication of positive attitude towards environmental issues do not necessarily lead to actual environmental friendly purchasing behavior (Laroche et al. , 2002). This research provided theoretical and managerial implication. Theoretical implication is to add support to previous research which showed that consumers are concerned about the environment, but not necessarily prepared to seek out or buy green products (Foster, 1989: Wasik 1992). In terms of managerial implication, it provides indication to marketers on targeted consumers that purchase green products. This research also identified factors that discriminate between those who purchase green products and those who don’t. The authors point out the gaps in existing literature. They mentioned that most studies have focused on general environmental behavior. Therefore, the authors suggest studies on more specific consumers’ purchasing behavior are done. The authors conclude that their study provides some important contribution to the green marketing theory for future research agenda. Method of the Study The authors state they used qualitative choice models in analyzing participation in a variety of activities. Data collection from mail surveys that were sent to households in New Zealand are described in considerable detail. The authors state that â€Å"reliability test† of each construct was conducted to ensure reliability and validity of data obtained. The gathered information was retained for data analysis. Findings The analysis in this study was tested for green purchasing behavior only. Environmentally conscious behavior also relates to different types of behavior like recycling and energy saving. However, testing and literature on these behaviors was not mentioned in this study. In future, research on New Zealand consumers should also incorporate cultural and psychological factors. In Table 1, pp 97-98, number of tested respondents are 521 i. e. 296 male and 225 female. However, errors were spotted in this table where a total respondent is not consistent for other categories in the same analysis. For example for Age Group and Number of Dependant Children categories, numbers of respondents suddenly become 522. For other categories, total number of respondents reduced: Marital Status (520), Education Background (517), Household Income (498) and Ethnic Group (521). However, the statistical method used in this study is appropriate to determine factors that influence consumers’ purchasing behavior. Conclusion The authors relate their research findings with the overall purpose of the study i. e. to reveal that consumers behavior towards purchasing green products. From the study we learned that even if consumers are profess strong support towards environmental like New Zealanders, they are not necessary purchase green products. From other literatures, we found that similar results would also affecting consumers in other countries. This is because most consumers are more price sensitive, quality sensitive and brand sensitive/loyalty. Other factors affecting consumers’ behavior are socio-economic characteristic, convenience in locating products and transparent information on green products label. In summary, further studies must be done and better procedures must be developed. Larger samples should be used to improve our understanding concerning the factors affecting consumers behavior. Suggestion for future research, analysis on respondents from other developed countries should also be undertaken for comparison purposes and it would further conclude the factors affecting consumers’ behavior globally. Information from the findings would assist marketers to strategies on green marketing. How to cite Green Branding Effects on Attitude, Papers

Financial Statement Analysis Emirates Telecommunications Corporation

Question: Discuss about theFinancial Statement Analysisfor Emirates Telecommunications Corporation. Answer: Introduction The present report aims to develop an in-depth understanding of the financial position of Etisalat, a multinational company in the UAE operating in the telecommunication market. The report provides a proper understanding of the history of the company and analyses its liquidity, profitability, activity and debt position. History of the Company Etisalat is a branded trade name for Emirates Telecommunications Corporation that is a recognised multinational company of the UAE providing telecommunications services. The company operates across 17 countries including Asia, the Middle East and Africa. It is attributed to be about 13th largest mobile network operator and provides its services to approximately 167 million customers across the world. The company was established in the year 1976 as a joint stock corporation between International Aeradio Limited and local partners. The company transformed its ownership structure in the year 1983 with government of the UAE occupying about 60% share and 40% are publically traded (Company Profile, 2016). The company is currently aiming to meet the needs and expectations of the customers through providing higher speeds and larger coverage through innovative service offerings. The company has developed its business model specifically to meet the customers changing needs and demands through providing best possible customer services. The company has invested in fibre-to-the-home (FTTH) and LTE for providing 85% network coverage to the population of the country. Etisalat has achieved leadership in terms of technology and innovation through continually providing best customer services. The main focus of the company is to deploy higher technology solutions for developing products and services for the customers in order to meet their changing expectations. The increasing capital expenditure of the company is to provide wider coverage and high speeds to the customers though deploying latest technologies (Etisalat: Annual Report, 2015). Exploring Financial Statements-Matching the Business Model and Reading and Interpreting Derivatives in Accounting The derivates in accounting are used for hedging the financial risk and gaining protection against change in interest rates, commodity prices and equity values. As explored from the financial statements of Etisalat, the company does not involve the usage of derivatives. However, it is recommended to the company to implement the use of derivatives for safeguarding itself from unnecessary financial risk. The company must adopt a proper hedging policy through the use of derivates to protect from fluctuations in its financial performance (Kroll, 2005). Analyzing Liquidity and Profitability Liquidity Ratio Liquidity ratios examines and evaluates the current and long-term liabilities of the company. The most prominent liquidity ratios used to examine the ability of a company to meet its short and long-term obligations are current ratio and quick ratio (Mumba, 2013). Current Ratio: It examines the current assets of a company in relation to the current liabilities. The current ratio as calculated for Etisalat for the financial year 2014: Current Ratio: Current assets/Current Liabilities= 37,583,244/ 39,867,123=0.94 (Etisalat: Annual Report, 2014). The current ratio as calculated for Etisalat for the financial year 2015 is as follows: Current ratio= 41,680,494/ 42,344,526=0.98 (Etisalat: Annual Report, 2015). Quick Ratio: It evaluates the effectiveness of a company to meet its short-term obligations and is calculated as follows Quick Ratio= (Cash + Marketable Securities + Accounts Receivable) / Current Liabilities Quick ratio for Etisalat for the financial year 2014 is as follows=Current assets-Inventories/Current Liabilities=37,583,244-624,652/39,867,123=0.93 (Etisalat: Annual Report, 2014). Quick ratio for Etisalat for the financial year 2015 is as follows=41,680,494-774,089/42,344,526=0.97 (Etisalat: Annual Report, 2015). (All figures in AED000) Profitability Ratio Profitability ratio measures the ability of a company to generate profit after deduction of all costs and expenditure (Mumba, 2013). Operating profit and assets turnover ratio can be used to examine the profitability performance of a company. Operating Profit ratio: It depicts the relationship between operating profit and total net sales and is calculated as follows: Operating Profit ratio for Etisalat for the financial year 2014 is as follows: Operating Profit Ratio=Operating Profit/Total sales=9,925,894/48,508,398=0.204 (Etisalat: Annual Report, 2014). Operating Profit ratio for Etisalat for the financial year 2015 is as follows: Operating Profit Ratio= Operating Profit/Total sales= 11,321,938/ 51,737,018=0.22 (Etisalat: Annual Report, 2015). Assets Turnover ratio: It examines the efficiency of a company to generate sales revenue and is calculated as follows: Assets Turnover ratio for Etisalat for the financial year 2014 is as follows: Assets Turnover=Net Sales/Average Total Assets= 0.45 Assets Turnover ratio for Etisalat for the financial year 2015 is as follows: Assets Turnover=Net Sales/Average Total Assets= 0.40 (Emirates Telecommunications Group Co PJSC, 2016). It can be said from the liquidity and profitability analysis that Etisalat has improved its liquidity and profitability position from the financial year 2014 to the financial year 2015. Impact of Competition on Etisalat Companys Financial Performance On the basis of the financial ratio analysis conducted, it can be said that Etisalat has enhanced its financial performance. The liquidity and profitability position of the company has increased significantly in the financial year 2015 as compared to the financial year 2014. The liquidity ratio analysis depicts that the ability of the company to meet its short-term and long-term liabilities has enhanced from the year 2014 as compared to the year 2015. Also, the profitability ratio analysis depicts that efficiency of the company to generate sales has enhanced significantly in recent times. This is due to the continuous investment of the company into the latest technologies for effectively meeting the increasing competition in the market. Etisalat operates in highly competitive telecommunication market and thus has to implement latest technology solutions for effectively meeting the customer needs and demands. The use of innovative service offerings through adopting latest technology s olutions has improved its financial performance as can be seen from the above financial analysis. Debt Paying Ability and Risk Debt paying ability ratios examines the efficiency of a company to effectively meet its interest coverage (Houston and Brigham, 2009). The debt/equity ratio and debt ratio can analyse and examine the debt paying ability of Etisalat. Debt/Equity ratio for Etisalat for the financial year 2014 is calculated as follows=Debt/Equity=0.44 Debt/Equity ratio for Etisalat for the financial year 2015 is calculated as follows=Debt/Equity=0.41(Emirates Telecommunications Group Co PJSC, 2016). Financial Leverage ratio for Etisalat for the financial year 2014 is calculated as follows =Total Assets/Total Liabilities=3.07 Financial Leverage ratio for Etisalat for the financial year 2015 is calculated as follows =Total Assets/Total Liabilities=2.95 (Emirates Telecommunications Group Co PJSC, 2016). Activity Analysis: It is used to examine the ability of a company to transform its asset, liability and capital into cash or sales revenue (Bull, 2007). Accounts receivable turnover and inventory turnover can analyse the activity ratios of the company. Accounts Receivable turnover for Etisalat for the financial year 2014 is calculated as follows: Net Credit Sales/Average Accounts Receivable=3.35 Accounts Receivable turnover for Etisalat for the financial year 2015 is calculated as follows: Net Credit Sales/Average Accounts Receivable=2.83 (Emirates Telecommunications Group Co PJSC, 2016). Inventory turnover for Etisalat for the financial year 2014 is calculated as follows =Net Sales/Average Inventory= 23.63 Inventory turnover for Etisalat for the financial year 2015 is calculated as follows= Net Sales/Average Inventory=18.95 (Emirates Telecommunications Group Co PJSC, 2016). The debt paying ability and activity analysis of the company depicts that company is presently using less amount of debt in its capital structure. Thus, Etisalat involves the use of less financial leverage in its capital structure. However, the company need to improve its ability to transform its assets into cash as depicted from its activity analysis. The accounts receivable turnover and inventory turnover ratio of the company has decreased from the financial year 2014 to the year 2015. Therefore, the company must adopt strong measures for enhancing its ability to transform its asset, liability and capital into cash or sales revenue. Conclusion Thus, it can be said from the financial analysis conducted for Etisalat that the company has improved its financial performance in the year 2015 as compared to the previous financial year of 2014. References Bull, R. 2007. Financial Ratios: How to use financial ratios to maximise value and success for your business'. UK: Elsevier. Company Profile. 2016. Retrieved October 10, 2016, from https://www.etisalat.com/en/about/profile/company-profile.jsp Emirates Telecommunications Group Co PJSC. 2016. Retrieved October 10, 2016, from https://financials.morningstar.com/ratios/r.html?t=ETISALAT#tab-financial Etisalat: Annual Report. 2014. Retrieved October 10, 2016, from [https://etisalat.com/en/system/docs/12-4-2013/Etisalat-AnnualReport2015-English.pdf Etisalat: Annual Report. 2015. Retrieved October 10, 2016, from https://www.etisalat.com/en/system/docs/12-4-2013/Etisalat-AnnualReport2014-English.pdf Houston, J.F. and Brigham, E.F. 2009. Fundamentals of Financial Management. Cengage Learning. Kroll, K. 2005. How To Minimize Risks With Derivatives. Retrieved October 10, 2016, from https://businessfinancemag.com/tax-amp-accounting/how-minimize-risks-derivatives Mumba, C. 2013. Understanding Accounting and Finance: Theory and Practice. USA: Trafford Publishing.

8 Tips for crafting your killer admission essay

Admission officers predict about student educational abilities and mind sharpness from admission essay. Admission officer analyze the essay to know about the student future academic intentions and their weakness and strengths.  The best professional essay writing services  follow advanced methodologies towards student capabilities and key attributes of his or her personality. A admission essay highlights solid components from an students academic encounters giving knowledge into the achievements and abilities that the admission officers are searching for. An elegantly composed admission essay  will contain unique substance that reflects connecting with realities and feelings in regards to the basics of an student academic encounters.   When composing an admission essay exposition give careful consideration to composing content that is modified by the necessities of essay writing  and student written work respectability.   On the off chance that you feel you have to counsel an expert from one of the top essay writing companies then you can do as such which would help extend your insight with respect to exposition composing. Since admission essay   is generally about your academic performance and magnificence including the capabilities that you have in this way attempt to act naturally when drafting your article. Here are a couple of pointers that can help you make the best admission essay.   Note:  Checkout details about US Based Top   Academic Writing Services at   Be innovative and legit.  Attempt to incorporate insights about yourself that highlight your personal strengths. Review Thoroughly. Attempt to audit the requirement points   of the admission essay so that you can have a solid comprehension of how to make better stuff. Research and Analyze. The best affirmations articles reflect solid researched written work abilities and creativity.   Attempt to look for the best confirmations articles online to get a thought of by what method would you be able to effectively expound on your capacities and accomplishments. Since there are lot   of formats and previous samples essays which are easily accessible . Proper Research Analysis. For an all the more captivating background for your paper composing it is prescribed to converse with your friends and associates to get innovative thoughts regarding your admission essay.   Once youve drafted your paper, you can discuss and can show it to any of your   friend   or some sort of expert professional within your circle to get profitable advice   that can be incorporated into the substance.                                           Academic Writing Services   Be yourself. As previously stated   before, a great admission essay is one that gives a thorough portray of your personality and achievements so act naturally and incorporate all your vital accomplishments including qualities and any shortcomings that you may have. Concentrate on Structuring.   Express your ideas and thoughts for your essay in a legitimate structure to create clear understanding of the purpose. Proper presentation.   Presentation has great impact.   Ensure that your admission essay is appropriately displayed including styles and configurations as demonstrated in the paper rules. Audit and Revise.   Proofread your paper to ensure there are no grammatical mistakes and to further improve the general quality by revising the content.

Definition and Examples of Voice in Phonetics

Definition and Examples of Voice in Phonetics In phonetics  and phonology, voice refers to the speech sounds produced by the vocal folds (also known as the vocal cords). Also known as voicing. Voice quality refers to the characteristic features of an individuals voice.Voice range (or vocal range) refers to the range of frequency or pitch used by a speaker. Etymology From the Latin call. Examples and Observations John Laver[O]ur social interaction through speech depends on much more than solely the linguistic nature of the spoken messages exchanged. The voice is the very emblem of the speaker, indelibly woven into the fabric of speech. In this sense, each of our utterances of spoken language carries not only its own message, but through accent, tone of voice and habitual voice quality it is at the same time an audible declaration of our membership [in] particular social and regional groups, of our individual physical and psychological identity, and of our momentary mood. The Speech Mechanism Beverly CollinsThe overwhelming majority of sounds found in human speech are produced by an egressive pulmonic airstream, i.e. an outgoing stream of air produced by the lungs contracting (partially collapsing inwards) and thus pushing the air contained within them outwards. This airstream then passes through the larynx (known familiarly as the Adams apple) and along a tube of the complex shape formed by the mouth and nose (termed the vocal tract). A variety of muscles interact to produce changes in the configuration of the vocal tract so as to allow parts of the speech organs to come into contact (or near contact) with other parts, i.e. to articulate. Phoneticians term these anatomical bits and pieces the articulatorshence the term for the branch of science known as articulatory phonetics...The vocal folds (also called the vocal cords) vibrate very rapidly when an airstream is allowed to pass between them, producing what is termed voicethat is, a sort of buzz which one can hear and f eel in vowels and in some consonant sounds. Voicing Peter RoachIf the vocal folds vibrate we will hear the sound that we call voicing or phonation. There are many different sorts of voicing that we can producethink of the differences in the quality of your voice between singing, shouting, and speaking quietly, or think of the different voices you might use reading a story to young children in which you have to read out what is said by characters such as giants, fairies, mice or ducks; many of the differences are made with the larynx. We can make changes in the vocal folds themselvesthey can, for example, be made longer or shorter, more tense or more relaxed or be more or less strongly pressed together. The pressure of the air below the vocal folds (the subglottal pressure) can also be varied [in intensity, frequency, and quality]. The Difference Between Voiced and Voiceless Sounds Thomas P. KlammerTo feel the difference between voiced and voiceless sounds for yourself, place your fingers on your Adams apple and produce first the sound of /f/. Sustain that sound for a few seconds. Now quickly switch to the sound of /v/. You should be able to feel very clearly the vibration that accompanies the sound of /v/, which is voiced, in contrast to the absence of such vibration with /f/, which is voiceless. Voicing is the result of moving air causing the vocal folds (or vocal cords) to vibrate within the larynx behind the cartilage of the Adams apple. This vibration, your voice, is what you feel and hear when you sustain the sound of /v/. Resources Collins, Beverley, and Inger M. Mees.  Practical Phonetics and Phonology: a Resource Book for Students. 3rd ed., Routledge, 2013.Klammer, Thomas P., et al.  Analyzing English Grammar. Pearson, 2007.Laver, John.  Principles of Phonetics. Cambridge University Press, 1994.Roach, Peter.  English Phonetics and Phonology: A Practical Course. 4th ed., Cambridge University Press, 2009.

Property law Coursework Example | Topics and Well Written Essays - 2000 words

Property law - Coursework Example It is essential that the terms of these contracts must provide for the lease term, annual rent, security deposit, taxes, construction and completion and obligations for repairs. A commercial agreement needs to clearly and unambiguously state the lease term. It must state when the lease begins, when it ends and what the duration of the lease is. The beginning of lease is usually from the same day that the tenant commences to occupy the property. The lease agreement must also define the exact area of land that the landlord is willing to rent. It must also clearly state whether the area to be rented is on the ground floor. If the area in question is on any other floor on a building, the agreement document must also mention the floor. If the landlord has promised to furnish the property in a particular manner before the commencement of the lease, it must also be clearly stated in the lease agreement. These renovations are known as â€Å"Tenant Improvements† and they are usually re quired in a commercial lease for office space. It is imperative that the landlord (the Lessor) must agree to â€Å"reasonable diligence to attempt to complete the Tenant Improvements†. The plan for Tenant Improvements must be certified by an architectural firm and the improvements must be in compliance with the plan. ... If the deficiencies have been properly rectified, the architect must intimate that to the Lessee and provide a certificate. Within 10 days of the certification, the Lessee must occupy the premises. The Lessor and Lessee then must â€Å"execute a memorandum in writing† that specifies the date of occupancy of premises by the Lessee. The annual rent and the amount of security deposit of the lease needs to be determined in advance and be put into writing. Lessee agrees to pay the Lessor a certain amount of monthly rent. It is usually agreed upon to be paid on 1st of each month. An additional charge of a certain amount must be provided for in the terms of agreement which is to be paid if the payment of rent is delayed for more than five days after the first day of any calendar month. The mode of payment of rent must also be provided for. More than one modes of payment can be agreed upon. A cheque that is denied by bank shall not be deemed to have constituted a valid and timely paym ent of rent. Where renting out of an office space is concerned, it must be agreed that the Lessee, its agents, servants, employees, customers, guests, and invitees shall have the exclusive right to park without charge in the parking lot of the premises throughout the lease term. However, the Lessee must also agree that he shall have a limited number of parking spaces and this limit must not be exceeded so that the parking spaces for other tenants of the building are not hindered. Lessor must also agree that he will not attempt to prevent the use of the allotted parking spaces by the Lessee. The Lessor agrees to grant the place in peaceful possession of the Lessee and gets it acknowledged by the Lessee that the place is in an acceptable condition. The Lessor

Integrated Research Paper Example | Topics and Well Written Essays - 1500 words - 1

Integrated - Research Paper Example Aristotle's categorization of animals categorized together animals with the same characteristics into genera and then differentiated the species within the genera. He categorized the animals into two forms: those without blood, and those with blood. These differentiations correlate closely to the current distinction between invertebrates and vertebrates (Taylor, 1955). The animals with blood, corresponds to the vertebrates, included five genera: mammals (viviparous quadrupeds), oviparous quadrupeds (reptiles and amphibians), birds, whales, and fishes. The whales are included in this list because, at this time of history, they had not yet been determined to be mammals. The animals without blood were categorized as crustaceans; cephalopods (such as the octopus); insects (which included the scorpions, centipedes, and spiders, in addition to what, is currently defined as insects); "zoophytes† shelled animals (such as most echinoderms and molluscs) (Taylor, 1955). Aristotle's ideas on earth sciences are found in his treatise Meteorology. The modern world might translate meteorology to mean the study of weather, but Aristotle made use of the word in a much broader way, covering all the affections that human beings might consider to be general to water and air, and parts and kinds of the earth and the affections of the parts of the earth. Aristotle discusses the nature of the oceans and the earth. He achieved this by working out the hydrologic cycle: "Now the sun, moving as it does, sets up processes of change and becoming and decay, and by its agency the finest and sweetest water is every day carried up and is dissolved into vapor and rises to the upper region, where it is condensed again by the cold and so returns to the earth." (Aristotle, Tara?n & Gutas, 2012). He also talks about winds, earthquakes, lightning, thunder, comets, rainbows, meteors, and the Milky Way (Anderson & Stephenson, 2004). His idea of Earth history has some remarkably modern-sounding no tions. According to Aristotle, The same parts of the earth’s surface are not always dry or moist, but they change just as rivers come into being and dry up. Therefore, the connection of land to sea changes, a particular place does not always remain sea or land throughout all time, but where there was a sea, there comes to be dry land and where there is now dry land, and there one day comes to be sea. However, these changes to follow set cycles and order. The principle cause of these developments is that the internal of the earth grows or decays, like the bodies of animals and plants (Aristotle, Tara?n & Gutas, 2012). The whole critical process of the earth happens so gradually and in periods of time which are so long compared with the length of human lives. This explains why these changes are not observable by human beings. One of the primary concerns of Aristotle’s philosophy was his systematic notion of logic. Aristotle’s aim was to develop a universal procedu re of reasoning that would enable human beings to learn about all conceivable touching on reality. The first process entailed describing objects on the basis of their characteristics, actions and states of being. In his philosophical treatises, he also discusses how human beings can next get information about the objects through inference and deduction. To Aristotle, a deduction

NYSEGs Corporate Responsibility Essay Example | Topics and Well Written Essays - 500 words

NYSEGs Corporate Responsibility - Essay Example This altruistic program conforms to Milton Friedman and R. Edward Freeman’s concept of attempting to satisfy the profits needs of the company as well as the social responsibility needs of the employees and other stakeholders. This shows that the company is not only concerned with maximizing profits from its operations but it also has a duty to be socially responsible to the people in the environment in which it is operating from. Friedman states that the executives of the company ought to operate profitably while at the same time fulfilling the needs of the stakeholders impacted by its operations. In this case, it can be observed that Project Share is designed to appeal to the customs laws or public policies which require the companies to give back part of their profits to the members of the society in which they operate. This program does not interfere with the operations of the organization since there are responsible people who handle issues related to donations of funds to different people while the managers in the company are expected to focus on their core business of generating profits for the firm. But I believe that NYSEG uses this program as a marketing gimmick where it seeks to maximize profits in the guise of corporate social responsibility citizenry. The customers and stakeholders are very important for the survival of the company according to the stakeholder theory advanced by Edward Freeman. All stakeholders including employees, managers, customers among others must be treated as valuable asserts.

Battleship Potemkin By Sergei Eisenstein Film Studies Essay

Battleship Potemkin By Sergei Eisenstein Film Studies Essay Battleship Potemkin (1925) is a typical illustration of a film that led to become a sign for revolution. One can argue how this particular work attempted to form a new cinema, and through critically looking at the films theme/ideology, narrative structure, filmmaking techniques and editing (montage), with paying close attention to the Communist ideology, Imagism, Marxism, Futurism, the Hegelian theory, and Mexican influence one can justify that Eisenstein founded the start to this new cinema. Imagine a cinema which is not dominated by the dollar; a cinema industry where ones man pocket is not filled at other peoples expense; which is not for the pockets of two or three people, but for the heads and hearts of 150 million peopleà ¢Ã¢â€š ¬Ã‚ ¦ Suddenly a new cinema arises. (Sergei Eisenstein, 1926) It was without a doubt a moment for specifically Sergei Eisenstein creating a benchmark in cinema history, a means of promotion to become a Bolshevik (a communist) and of course; a new overall experience that began for cinema screening audiences in the 1920s that was not dominated by the dollar but reached into the hearts of the audience. The recent Bolshevik state saw film as a vital tool in the revolutionary struggle, and immediately set about reconstructing the film industry. (Annette Kuhn, 1991: 3) Thus, in reconstructing the film industry, a new cinema was formed. The society looked back on the 1905 Russian Revolution ushering an era of much change in not only the society structure but in the arts field. It was what anyone could understand it as a chance to shed some new light, to bring something new to the shelves, to be creative, to rebel on the past and most of all to become new. This was inevitably a chance for Eisenstein, with all his influence from past Directors and with the success of Eisensteins Strike (1925), to become an historical figure and role model to future films and directors. Battleship Potemkin was inevitably created in order to celebrate the abortive Revolution (Annette Kuhn, 1991: 3) Eisenstein then, with which we clearly see in this film, fed off the Potemkin rebellion as the central metaphor for the Revolution. The propaganda is seen to be Marxist propaganda for it merely being a socio-political view that surrounds a political ideology (Avineri, 1968: 6) of the Russian revolution. We can also see the films techniques through Imagism; Images used to create a new image (Avineri, 1968: 8) and finally Cubism; Putting together several perspectives into one frame which creates one overall message. (Avineri, 1968: 14) New cinema can also be seen through how Russian film-makers found themselves in an industry almost completely devoid of native traditions. (Karel Reisz, 1954: 6) Thus, these film makers had a) nothing that they had to follow, stick to and carry on with and b) had a big opportunity to incorporate a new cinema. One could only imagine that there directors thus became propagandists and teachers to the society and had a task to use film medium as a means of instructing the masses in the Russian Revolution and to train a young generation of film-makers to fulfill a task (Karel Reisz, 1954: 7) Thus, this opened doors for filmmakers such as Eisenstein to set about finding new ways to express ideas in order to communicate the Russian Revolution, and secondly, to develop a theory of filmmaking that could be seen as a benchmark in cinema history. Instead of only taking a look into the historical background of this film (the Revolution) one can also see the influence that Eisensetiens background had on the coming together of this film, and the new cinema aspects and techniques. Eisenstein went to Mexico where he went to help his friend film the country. The whole country was montage-editing theoretically speaking; the way we see birth to death is all but a continuous cycle. (Marilyn Fabe, 2004: 48) Inevitably this could be apparent anywhere in the world, but we can see a link with the goddesses and catholic saints that clearly relates to Mexico. Thus, one can argue that this is a metaphor for Mexico seen to Eisenstein as well as an influence. Typage is a term used to describe that characters in this film were chosen based on their type, rather than their star reputation. Not only does this conflict with Classic Hollywoods star structure, but it fed off on to Italian Neorealism, as one can see in Bicycle Thieves. (1948) Typage is purely to enhance realism and make the audience feel like they can relate as such characters are common, every day, people. This technique also influences the emotional response (stimuli) and engagement from the audience, who are ideally the critiques of all means of art. The effect that Typage has on this film, is that it not only takes power and sentiment away from the political statement as much as possible but correlates the message more to the action, rather than to the individual actor matter and power. It is clear that if one takes new cinema into perspective, and correlates it with new-found means of filmmaking montage editing was evidentially the new foundation of film art. There is no art without conflict, Sergei Eisenstein (1926) once wrote and thus we see that he merely created conflict by the juxtaposition of shots, which created an underlying symbolic meaning that can be seen through realism, compressing of time and audience engagement and is inevitably more important than the mise-en-scene. Thus becoming new to the screens as mise-en-scene can be argued as the most important aspect to past film directors. For someone who doesnt understand montage, it is simply briefly understood as the cutting of shots and then bringing them back together. We can see that through all the cutting and putting back of shots, it produces one overall idea which ties in with the story line. Lev Kuleshov (1970) explains this best when he correlates images of his facial expressions cut to a woman playing with a baby, and then the same facial expression cut to a woman in her bikini. It immediately changes the idea behind the shot. The relationship of shots can either be seen as similar, or contrary, can be seen as opposite. This is where conflict comes into play and forms a message. For example, when two men enter from either sides of the screen with guns or swords in hand, the juxtaposition creates significance by signifying conflict between the two men, but also signifies that they will unite. Montage also enhances movement. Early films that would go on for hours on end would drag out the movement to tell a story. However, the jump-cutting still creates a known-movement without the characters actually following through the whole entire movement. Ideally the editing takes place in the removal of the body, and the audience is shown the introduction and conclusion of the movement. Thus, we can gather what the body entailed for it to have gotten to the conclusion. Reference to this can be seen in Odessa Steps scene analysis to follow. When looking back at the earliest films, some of them hours and hours long, we can understand when watching this film that not only did editing enhance the viewing experience of the audience, but it cut down shots that need not be shown. Thus, resulting in a film only 80 minutes long with over 1000 shots, compared to the regular 90minute film with half the amount of shots. (Marilyn Fabe, 2004: 48) However, it was not only about enhancing the viewing experience, but was also about a tool for education and propaganda, thus creating a powerful narrative structure. With reference back to the Juxtaposition conflict between shots was not only about using shots up against each other that were so different, yet flowed, but an underlying meaning also added to this new cinema. As what I can begin to understand it as a conflict of innocence vs. violence; as one can see when the young child is trampled by the laborers and when the mother brings attention to the soldiers. Throughout this film, innocence and violence become so apparent and inevitably enhances the political and social statement of the Russian Revolution. This movement feeds off into repetition, rhythm, and content. When shots are repeated often it can either bring a story together or it can take a story back to that time (as we see in many films today that jump cut to the future, or likewise to the past) and it can enhance fear or contrary, bring a calm atmosphere to the audience. The rhythm aspect of montage is ideally a series of shots that create the rhythm and movement motion, which can be used to add suspense or to compress time. Juxtaposition of shots with intended detail added; inevitably creates the content as we can see in Lev Kuleshovs (date) example above. This feeds off to the metaphor of the film, which in this case is the Russian Revolution. Battleship Potemkin is centered around five sub-themes. These can be seen through Men and Maggots; Drama on the Quarterdeck; An Appeal from the Dead; The Odessa Steps; Meeting the Squadron. (webpages.csus.edu/~abuckman/POTEMKIN.htm: 26/04/2011) The above sub-themes can be seen to in many wayscorrespond with the historical reminiscence of the Russian Revolution event in order to execute the revolution metaphor. This is seen as the plot outline. In men and Maggots, this scene cleverly shows the political and social condition which enhances the realism in this film and introduces the environment of which the story will be told. We are shown the uniforms, the battleship and the cleaning of the ship with boiling soup this can be seen as a metaphor for how they are slowly but surely arriving at boiling point. Here we are also shown The Hegelian theory. The Hegelian theory is a theory that plays a huge role in Battleship Potemkin. It inevitably means that this film holds a utilitarian purpose as well as an artistic purpose. (webpages.csus.edu/~abuckman/POTEMKIN.htm: 26/04/2011) Thus, meaning that this is propaganda along side art. This is used by Eisenstein mainly to affect the viewers, and actually create meaning and effect in their own personal subjective social and political views. Eisenstein used a psyhco-psychical approach which ideally re-moulds the reflexes of humans and gives them a new perspective on the revolution, leading them in a preferred direction (webpages.csus.edu/~abuckman/POTEMKIN.htm: 26/04/2011)and can personally be seen as manipulative way. Inevitabely, one can then see through this film, that he enhances a physiological consciousness as his film illustrates happenings and actions instead of just portraying emotions. -Which refers back to Typage. This is effectively portrayed in the Odessa Steps sequence which will be analyzed below. However, in Men With Maggots, we are shown the contrast of faces of offices in conflict with the crew. As what follows from the effect of this theory is the two contrasting forces interim to create a third meaning, thus a third force. This goes back to the example of the two men entering either sides of the frame, and of course, the Lev Kuleshov theory. As we can see in Drama on the Quarterdeck, a subjective-camera is used to add sentiment, and create more realism. We can thus, fully feel and understand the emotion behind the bodies hanging the terror and disgust. In this scene, I also find the cross-cut very interesting in meaning as it shows a connection and linkage between the place of prayer and the rulers. This can illustrates power, or likewise, Eisenstein is portraying a meaning behind belief of the rulers. In the next scene, Appeal from the Dead the one thing that stuck out was the close-up. The close-up of the fist which becomes bigger as the camera sweeps in on it, and as we are shown a fist that slowly clenches as the masses finally make a decision to revolt. It brings about power in the frame and emotion. Close-ups used in this film suck sentiment out to the audience, and are cleverly used on rare occasion to enhance the effect even more. The Odessa Steps is probably the most iconic scene in this film, and effectively portrays such editing to an audience who have never experienced such before. This scene uses montage to build tension; singular moments of fear and terror that finally provoke a violent emotional response from the audience. In this scene one can also clearly see how typage comes into play, and how it enhances the motional response as this scene portrays the force of the action rather than the individual roles of the men and woman. Here we are also shown the laborers scrambling down the steps from a high angled shots not only showering the meaning behind power, but shows the action on a whole and not from one main characters perspective, as we would see in Classic Hollywood. Here we are also shown conflict forces with the disordered rush of masses coming down the steps in relation to the soldiers. If we look at the Odessa Steps in far more detail, we can start to understand how this scene was the turning point in not only Eisensteins career, in history, but also in the film. We are shown close-ups of the laborers facial expressions in relation and in conflict to long shots of the scene as a whole the action of what is actually happening. The rhythm is also increased tremendously, which increases the intensity and emotions of the scene. Lastly, a turnaround of downward movement cleverly portrays the crowds movement in conflict, to the emotions of the woman crying with the baby. And finally, in the last act; Meeting the Squadron we are illustrated by suspense. The shots are slow in rhythm, however, there is a sense of strong unity. In conclusion, one can justifiably argue that Battleship Potemkin attempted to form a new cinema through Eisenstein using the Russian Revolution as a metaphorical benchmark for fresh, innovative ideas that were seen through mainly montage editing, as well as propaganda. As Eisenstein (date) said, We tried to take the historical events just as they were and not to interfere in any shape, manner or form, with the process as it was actually taking place to still bring reality to the screens to portray a real event.

McDonalds :: essays research papers

I.  Ã‚  Ã‚  Ã‚  Ã‚  Introduction McDonalds has always been a leader in the fast food industry. Through its dynamic market expansion, new products and special promotional strategies, it has succeeded in making a name for itself in the minds of the target customers. However, McDonald’s earnings has declined in the late 1990’s and 2000s. This is mainly due to a fiercely competitive industry and variety in customer tastes and preferences. II.  Ã‚  Ã‚  Ã‚  Ã‚  Statement of the Problem How can McDonalds increase its sales, market share and profits in a fiercely competitive industry? III.  Ã‚  Ã‚  Ã‚  Ã‚  Objectives McDonalds objectives are to reverse the decline of sales, to continue staying ahead of the competition in the fast food industry and to find new strategies that would help the restaurant successfully compete in the a fiercely competitive market. IV.  Ã‚  Ã‚  Ã‚  Ã‚  Areas of Consideration Situation  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Eating habits of Americans are changing  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Younger consumers are getting tired of fast food and are becoming health conscious  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Growing dissatisfaction with the quality aspect of fast food restaurants such as McDonalds  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Fast food is losing its sense of appeal to the large group of customers who frequently eat out Environment  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  another segment of the fast-food industry is comprised of a non-hamburger restaurants, growing trend is moving customers to non-burger sandwiches  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  increase in the fast-casual segment that includes restaurants that offer deli sandwiches and more upscale meals with more comfortable surroundings but faster Background  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  McDonalds has added new products on its menu  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Advertising message focused on tasty and nutritious food, friendly folks and fun  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Invested heavily in advertising and improving its public image  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Opened first domestic McCafe Customers  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  recognize the importance of drive-through customers (try to increase the speed of drive-through delivery)  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Importance of heavy users of fast-food restaurants Threats  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  McDonalds cheap and greasy image Major Competitors in the Hamburger Segment  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Burger King Corp. that offers an array of value-priced offerings and makes kitchen and drive through upgrades  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Hardee’s that continually introduce new items in the menu and join the price-promotion burger wars  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Wendy’s International who has the strongest same-store-sales gains in recent years Major Competitors in the Non-Hamburger Segment  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Pizza Hut that dominates the Pizza Segment  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  KFC that uses programs to attract kids and families to its food offerings  ·Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Taco Bell that practice successful high-priced offerings V.  Ã‚  Ã‚  Ã‚  Ã‚  Alternative Causes of Action & Analysis In today’s market, McDonalds faces numerous challenges such as fierce competition, a more health conscious customer, and the continual need for improved customer satisfaction and menu. McDonalds needs to go through some changes in order to remain ahead in the fast-food industry. Alternative 1   Ã‚  Ã‚  Ã‚  Ã‚  McDonalds should focus greatly on building good customer relationship and uphold customer retention. This is done by allocating time and budget in improving their resources and making changes that actually cater to their customers’ needs and comfort.

Literary Exploration on of Mice and Men

Literary Exploration In life we are part of many roles that create dangers we face that may lie beyond our understanding. Even though these roles are hard to understand, they can give meaning to our life. In John's Steinbeck â€Å"Of Mice and Men,† we see these men's day to day lives, the main character; George takes care of his friend Lennie who has difficulties understanding the rules of the world we live in. Through the story there are many ups and downs mostly involving Lennie, who is trying to see through the eyes of George and to do and be as George is.For this reason George is constantly trying to think of what is best for Lennie. Through all of this they face even more dangers and still try to find a way to raise money for a farm to call their own. George and Lennie show how the dangers we face can affect our lives for the better while everything fails around them. Danger is important in our lives, because it gives us the drive to go through day to day lives. Often whe n struggling with dangers we find hope and we look to the outside world for assurance and escape from our worries or pain.George and Lennie find dangers from the very start of the novel because of they are forced to run from one of many problems Lennie causes. In the novel Steinbeck gives Lennie a purpose of taking care of the â€Å"rabbits† and in doing this it shows Lennie that to him his purpose in life is to take care of the â€Å"Rabbits. † In the novel a quote that show that the dangers they ran from at the very beginning are far behind them, â€Å"Guys like us, that work on ranches ,are the loneliest guys in the world. They got no families. They don't belong no place†¦We're gonna have a little house an' a couple of acres an' a cow and some pigs and live off the fatta the land†¦ We'll have a big vegetable patch and a rabbit hutch and chickens†¦Ã¢â‚¬  this quote shows how George and Lennie strive to have a better life. Even though George knows tha t these dreams will never come true, â€Å"let’s have different color rabbits, George†¦ Red and blue and green rabbits†¦ sure fluffy ones. † As you begin to read on in the novel, it almost seems as if, their hopes and dreams are starting to come true. â€Å"you know a place like that? †Ã¢â‚¬ ¦Ã¢â‚¬â„¢Maybe we could do her right now? †¦Ã¢â‚¬ In one month. †Ã¢â‚¬ ¦ But then Lennie unknowingly is killing everything he touches and the dangers they ran from are coming back just as before , â€Å"Why he’s dead. † She cried â€Å"I was just playing with him†¦ and he was gonna make like he was gonna bite me†¦an’ I made like I was gonna smack him†¦ an’†¦an’ I done it. An’ then he was dead. † And because of this and Curly’s wife George is faced with a big decision. George must learn that Lennie is dangerous to others that are around him because he does not know his own streng th, and that him and Lennie cannot keep running forever.However, hope can be taken as well, which is shown in the novel by a stable buck named Crooks. â€Å"A guy sets alone out here at night, maybe readin’ books or thinkin’ or stuff like that. Sometimes he gets thinkin’, an’ he got nothing to tell him what’s so an’ what ain’t so. Maybe if he sees somethin’, he don’t know whether it’s right or not. He can’t turn to some other guy and ask him if he sees it too. He can’t tell. He got nothing to measure by. I seen things out here. I wasn’t drunk. I don’t know if I was asleep. If some guy was with me, he could tell me I was asleep, an’ then it would be all right.But I jus’ don’t know. † Crooks speaks these words to Lennie, on the night that Lennie visits Crooks in his room. The old stable-hand admits to the very loneliness that George described in the novel. As a black man with a physical handicap, Crooks is forced to live in the barn whitch is on the ranch life. He is not even allowed to enter the white men’s bunkhouse, or join them in a game of cards. His bitterness usually comes out through his bitter, caustic wit, but in this passage he displays a sad, touching side. Crooks’s desire for a friend by whom to â€Å"measure† something.Because these men feel such loneliness, it is not surprising that the promise of a farm of their own and a life filled with strong, brotherly bonds. â€Å"I seen hundreds of men come by on the road an’ on the ranches, with their bindles on their back an’ that same damn thing in their heads . . . every damn one of ’em’s got a little piece of land in his head. An’ never a God damn one of ’em ever gets it. Just like heaven. Ever’body wants a little piece of lan’. I read plenty of books out here. Nobody never gets to heaven, and nobody g ets no land. In this passage , after Lennie shares with Crooks his plan to buy a farm with George and raise rabbits, Crooks tries to deflate Lennie’s hopes which creates dangers that may lie beyond our understanding. He relates that â€Å"hundreds† of men have passed through the ranch, all of them with dreams like Lennie’s. Not one of them, he emphasizes with bitterness, ever succeeds to make that dream come true. Crooks shows a sense of reality, telling again of Lennie’s childlikeness , and that the dream of a farm is, after all, only a dream.This moment show’s off Crook’s character, and how a lifetime of loneliness and cruelty can lead to bitterness. It also furthers Steinbeck’s disturbing thought’s that those who have strength and power in the world are not the only ones responsible for cruelty. As Crooks shows, even though he was hurt by others, he seeked out Lennie and attacked him because he is even weaker than Crooks is. Sometimes in life we have difficulty in decisions that makes us question our morals even deeper our character. Curley’s wife enters the barn and try’s to console Lennie. What you got covered up there? † She admits that the life with Curley is a disappointment, and wishes that she had followed her dream of becoming a movie star â€Å"Coulda been in the movies, an’ had nice clothes-all them nice clothes like they wear. An’ I coulda sat in them big hotels, an’ had pitchers took of me†. Lennie tells her that he loves petting soft things, and she offers to let him feel her hair. When he grabs too tightly, she cries out. Lennie becomes sacred and tried to silence her, he unknowingly breaks her neck.Lennie flees back to a pool of the Salinas River that George has told Lennie of the meeting place that should either of them get into trouble they are to meet. As Candy discover what has happened and gather together a lynch party, George joins Le nnie. Much to Lennie’s surprise, George is not mad at him for doing â€Å"a bad thing. † George begins to tell Lennie the story of the farm they will have together. As he describes the rabbits that Lennie will tend, the sound of the approaching men grows louder. George shoots Lennie in the back of the head.When the other men arrive, George lets them believe that Lennie had the gun, and George wrestled it away from him and shot him. Only Slim understands what has really happened, that George has killed his friend out of mercy â€Å"Goerge raised the gun and listened to the voices†Ã¢â‚¬ ¦ â€Å"le’s do it now. Le’s get that place now. † Slim consolingly leads him away, and the other men, completely puzzled, watch them leave. Lennie is an illustration of how, as we go through life, every human’s personality will be given its test however, it is up to the person to either grow from the knowledge or be crushed as a result.

The baroque violin essays

The baroque violin essays The Baroque Violin and its Repertoire. The Baroque period clearly began around 1600 and was ended with the death of Bach in 1750. During this period of music, after a revolution from the renaissance period, many new techniques and styles of musical composition and performance emerged. This started with the implementation and growing affection towards homophony, where a solo instrument is backed by one or more accompanists. The number of accompanists could vary from one to a whole orchestra. Such music saw the emergence of the musical style, Opera. This came about when the music was written as an accompaniment for the solo/s coming from the voice/s. The coming of baroque homophony saw the beginning of the new age of music. Another compositional technique that emerged during the baroque period was the figured bass, and the basso continuo, which is the section comprising of the lower stringed instruments, mainly the double bass, cello, or harpsichord. The word baroque means to many people, extravagance or flamboyance. Some people would argue that the baroque period saw music without emotion, but I believe that it was quite the opposite after listening to and playing some of Bachs concertos. In this essay I will explain and describe the differences and the development of the baroque violin. I will also describe some techniques used during the times when the baroque violin was used, and the composers who implemented these techniques. Master craftsmen such as Stradivarius and others determined the baroque violin familys original condition. Information as to what that condition was comes from instruments that have survived unaltered. Few instruments still remain. Baroque violins lasted and were used through to the second half of the 18th century, during the classical period. In the 19th century articulation and sonority changed the structure of the violin. The violin top and back serve as an amplifier of the sound...

smartphone Essay Example

smartphone Essay Example smartphone Essay smartphone Essay Smartphone? Snare one! Smartphones, does it make us more smart? A smartphone is a very advanced technology. It is also used every single day in our lives. They help and give us the information that we need such as any business-related matters, a toy for a kid or a device that will give us entertainment. This may sound that it is a very good thing, but it is unfortunately not. Therefore, I will precisely explain the reasons why I am against Smartphones. Smartphones are great when using for communication purposes but it is making us less smart as most of the people use it more often than we are upposed to. People have become less socially interactive due to their dependence and obssession in Smartphones. For instance, there are people that would constantly check their Smartphone while walking or doing other activities such as hanging out with their friends or having a date. This shows that people are not aware of their surroundings as they are always busy doing something on their Smartphone. This leads to lack of social interaction and may cause the person to not get used to talking to other people in person. Therefore, people should converse with other people, not with the Smartphones. Smartphones are becoming an extension of the human brain. People are being dependent to the Smartphones by using it as a GPS in order to remind the user about the upcoming events such as birthdays, assignment due dates, work-out routines that should be done on a particular date and more. These events and reminders are supposed to be remembered and stored in the brain, and our brains are supposed to be the one reminding the us these information. Therefore, this enables the brain to be more active and aware about our surroundings. Furthermore, by using the Apple iOS application Siri, people would not ften be bothered to search the information themselves as according to the Apple website, Siri .. understands what you say, knows what you mean, and even talks back. Siri is so easy to use and does so much, youll keep finding more and more ways to use it. Smartphones makes us less productive. Smartphone is a tool that has everything in it. According to the article that I have read, they did a survey in their company in order to find out the difference of the employees with and without a Smartphone while working in their workplace. The result shows that having a Smartphone during work makes everyone to be less productive. Smartphones are a huge distraction while working as there are a range of activities that a person can do in it such as e-mails, text and video messaging, phonecalls, playing games, taking down notes and more. Therefore, the employees think that Smartphones are very reliable when working although in reality, it is not. having Smartphones is a problem itself as it is a device that can do what the brain does. it would have been better if it was built into something that the brain cannot do. Creation of Smartphones is like uilding the escalator when you already have the stairs, it does not help us use our muscles and brains in order to remember simple and important information and events that we need and are happening in our lives. I agree to a psychological fact that says use it or lose it as this applies to our daily lives when using Smartphones such as remembering directions using our brain instead of using a GPS application brains can do. There is a huge impact to children when they use Smartphones. Smartphones separate the children from the principle of social interaction. Smartphones are designed to entertain the youth and adults but this discourages the children from interacting with the other kids as they do not really talk to each other using their mouth, but they Just type the words that they want to say on their Smartphone and sends it to their peers. The Smartphone also lowers their confidence towards other people. Smartphones can also ruin the childs brain development. Rather than doing physical activities such as running and Jumping with all the other children, they Just sit on the corner pressing, swiping and tilting their Smartphone screens. This can also affect the childrens health as they are often less mobile while playing with their Smartphones compared to what a usual kid would do. This results to children not having enough physical exercise that could result to being unfit and overweight or could develop any sickness or disease that may arise from insufficient physical activities. In conclusion, Smartphones are great for communication but it makes us less smart as it makes us less productive. Also, having a smartphones is the problem itself as it is a device that can do what the rain does and it has a huge destructive impact on the childrens generation Furthermore, Smartphones are becoming an extension of the human brain. The statements above are clearly enough to prove that Smartphones actually makes people less smart. Although there are several reasons on why Smartphones are useful, its negative consequences of using and owning one still outweigh its positive features; especially when it is used more often than normal. Therefore, people must try not to depend on it too much and this will be achieved if people would use Smartphones wisely and moderately.

Marketing Planning Essay Example | Topics and Well Written Essays - 2750 words

Marketing Planning - Essay Example Product quality, design and packaging formed the product tactics while in pricing tactics; I weighted value pricing and discounts on quantity as crucial components of pricing tactics. Discussion on different product tactics required increased focus on creativity in deriving meanings. Figures play a crucial role in creating a budget plan, so I have to depend a lot on previous years’ data on Mont Franklin’s share of the bottled water market. Sensitivity analysis and break-even analysis further enlarged the focus on marketing budget spending on the product, Mount Franklin. The implementation and control guidelines included making of an action plan on conducting research, reviewing financial performance, employee satisfaction, controlling and reviewing marketing performance, advertisement and environmental campaigns, which formed crucial metrics of the action plan. Past research proved very effective in finishing the second part on marketing planning of Mount Franklin altho ugh there was a gap of time between the two parts of the assignment.

Exercise is now known to benefit cognitive function in people of all Essay

Exercise is now known to benefit cognitive function in people of all ages. Describe the evidence that supports this statement - Essay Example Along with VO2max and brain oxygenation, the adults who participated in the study showed an improvement in their cognitive function after they finished the exercise program that was designed for them for four months (â€Å"Exercise Improves† & â€Å"Exercise makes†). Another research was conducted for people with mild cognitive problems such as those diagnosed with about an average of ten times the risk of having dementia. During the intervention of an aerobic exercise to the adult participants with mild cognitive impairment, the result of the study found that there was an improvement on the cognitive function of the participants. For the women, there was an observed change in the physical and chemical reaction that includes â€Å"better disposal of glucose, decreased fasting plasma levels of insulin, cortisol, and brain –derived neurotrophic, while men showed an increase in their plasma level of insulin-like growth factor (Bankhead n.d).† Similarly, Kramer, Erickson, and Colcombe (2006) obtained a result showing an improvement of people, this time with anemia, found to have a positive effect of exercising to those who are already affected by dementia. Specifically, the controlled studies conducted by Baker, et al (n.d.), the effect of high-intensity aerobic exercise though geared towards the improvement of cognitive function, specifically identified the specific effects of exercise to men and women. While men’s plasma levels of insulin-like growth is increased, women’s disposal during the metabolic clamp is increased and the function of fasting plasma levels of insulin is decreased (Baker et al,

Industrial relation_Changes to Employment Legislation in Singapore Essay

Industrial relation_Changes to Employment Legislation in Singapore - Essay Example The trade unions are lawful and they help to resolve the conflicts between the employees and employers (Clegg, 1975, 14-25). The Singapore system is a cooperative Tripartism, wherein the union, government and the management participate. The Industrial and Employment Laws are amended as per the perspectives of the Tripartite. These laws are amended based on certain changes in the Singapore market, work forces, Labour relations and several other essential factors. 2. Reasons for the changing make up of the workforce in Singapore since the start of the 21st century The Singapore Tripartism Forum or the STF), created by NTUC (National Trades Union Congress), Singapore National Employers Federation (SNEF) and Ministry of Manpower (MOM), was launched on the 24th of January 2007 by Prime Minister, Mr Lee Hsien Loong. It is a forum which is designed to enhance the strength of tripartism; the tripartners being the Union, Government and the employers. The forum provides an effective framework which can help to overcome the economic challenges which are being encountered by Singapore. The economic competitiveness and ‘labour-management relation harmony’ would be benefitted by the inclusion of this framework. Objectives as per. Chuan-Jin (17 April 2012) are: Job re-creation Enhancing skills Raising retirement age, Upgrading of the workforce, Flexible wage system Promotion of the fair employment practices as per John Benson, Ying Zhu, PH. 2011. The tripartite partners are as follows: The Ministry of Manpower: As per the Ministry of Manpower (2012), this organisation aspires to develop globally competitive labour /workforce. It also aims at developing a better workplace and achieving a cohesive society. In addition, the aim is to achieve a secure and stable economic future. The National Trades Union Congress (NTUC): It is a national level confederation of trade unions in public sectors and industrial domains representing 500,000 workers. It comprises of 62 union s and 6 taxi associations, which are all affiliated. The objective of this organisation is to make the workers employable for their lifetime and to enhance the social status of these workers. As per NTUC (2010), it aims at enhancing the competitive environment and also for enhancing the health conditions of the employees. These laws apply to all ages and nationality. The Singapore National Employers Federation (SNEF) This federation was set up in 1980. It is a trade union of employees, which is meant to preserve industrial harmony. It is dedicated to help the employees to achieve excellence. As per the Annual Report SNEF (2009), SNEF has over 2000 members employing 54000 workers. It plays a key role in facilitating tripartite partnership. As expressed by Clegg (1975, p. 309-316), tripartism â€Å"theme is that men associate together to further their common interests and desires; their associations exert pressure on each other and on the government; the concessions which follow help to bind society together; thereafter stability is maintained by further concessions and adjustments as new associations emerge and power shifts from one group to another.† As per the publication, Changes to Employment Act (2009), Ministry of Manpower, the following factors are the base reasons for the amendment in the Employment Act:

Out of School Youths Essay Example for Free

Out of School Youths Essay Out of school youth means having a vulnerable people who have needs. Nobody can deny the hard fact that education is an extremely important factor for bringing change in the lives of individuals. It has universally been recognized as the most powerful instrument and pre-requisite for gearing up the socio-economic development of a nation. In fact, it can be said that it is a pre-condition for the overall up-lift and welfare of a nation. This is why investment in education is considered to be so vital for human resource development and the enhancement of the quality of manpower. The history of humankind, in general, and that of developed nations of the worked, in particular, is replete with the precedents, which establish the fact that a certain level of literacy in population is an essential pre-requisite for precipitating the process of development in a country. The segment of society that plays the most active part in the socio-economic development of any country/region consists of the adolescents. It is clear that the composition and characteristics of this most crucial part of population goes a long way in expediting the process of national development and influencing the policy makers and planners in their planning and decision making for the future. In this way, the adolescents act as a sort of a â€Å"pressure group† that exerts a far-reaching impact on the process of educational planning as well as on the other developmental activities of the country.

Case Study Russell Hobbs Marketing Essay

Case Study Russell Hobbs Marketing Essay Now a day in this business word everyone wants to be a global company. To expend the business in a new area this module (International marketing strategy) help us to make a clear view how to enter a new market and what criteria have to follow to be successful in international market. By following these organizations can achieve the position within a short possible time. It may be valuable for the organization and also easier for them to understand the facts what they are doing, what they need to do. So they need to develop a strategy what tell them how they can enter in a new market and what the need to change or develop to be successful in foreign market. Because of the competitive business world and economic developments organizations always try to capture the market. And they always look for a new place to do business that increase their business profit. In here I am going to examine the new market environment, market mix strategy and strategy for entering in a new market for Russell Hobbs. This module will help a lot to examine the new market environment, mix strategy and how to enter in a new market. About Russell Hobbs: Russell Hobbs ltd is a UK based private company established in 1952 by Bill Russell and Peter Hobbs. In 1952, they designed the worlds first automatic coffee percolator, the CP1.(  About us  Official Russell Hobbs website) Russell Hobbs has been tantamount with quality, style and innovation for the kitchen and home for over fifty years. The brand led the way by introducing products which offer real consumer reimbursement and technological advancements to make life in the home easier and more enjoyable.   Throughout the decades, in kettles and toasters manufacturing they took the No 1 place, and today they admitted themselves as a leading brand in this area. With this superior track record and legacy, they have since become a leading brand in  irons, food preparation and now floor care. And they extend their business in other markets, such as heating, cookware and bake ware. (http://www.russellhobbs.co.uk/about/#1) Today Russell Hobbs boasts an extraordinary product portfolio and is continuing to develop into new categories. From kettles  and toasters to cooking, cleaning and garment care, each and every product is intended with the consumer in mind to offer the decisive in performance, practicality, ease of use and style.( http://www.russellhobbs.co.uk/about/#1) The name of Russell Hobbs recognised as a leading small kitchen appliance brand in the UK by nine out of ten consumers and has won many awards and product accreditations by leading institutes and organisations. From day one the company was always in profit. It because of the understanding capability of customer needs and demand. And also the new product innovation through introducing new technology their products are always successful in the market. From last 50 years they are the leading kettle maker in Great Britain. And from the foundation of their business they always try to make product which is easy to use and more appealing to their customers. Selection of international market: Selection of foreign market is one of the basic and important factors to launch a product for any company, so the choice of mode of entering in a foreign market is another major issue by which now a days international businesses must tussle. To select an international market company have to understand the business environment of that country it will help them to be successful in foreign market. As per my interest I am going to choose Bangladesh as a foreign market and UK based company Russell Hobbs ltd. is the host country. I am going to choose Kettle one of the best product of Russell Hobbs ltd. So, to do business in Bangladesh its market environment is more feasible. To justify this comment, I am going to use an analytical process that called PESTLE analysis. It will give us a clear idea that the environment of Bangladesh is feasible or not to do business for Russell Hobbs ltd. PESTLE analysis: PESTLE ECONOMICAL SOCIOLOAGICAL TECHNOLOGICAL LEGAL POLITICAL ENVIRONMENTAL A PESTLE analysis is a useful tool for understanding the big picture of the environment in which an organisation is operating. Specifically for understanding risks associated with market (the need for a product or service) growth or decline PESTLE analysis is useful tool, and as such the position, potential and direction for an individual business or organisation.   Political: Bangladesh is a  unitary state  and  governmental democracy. (Constitution of Bangladesh. Parliament.gov.bd. Retrieved 2010-11-28.) In here direct elections took place every five years for the  unicameral  parliament known as  Jatiya Sangsad. Aged 18 or over, can vote to choose a democracies government. The President is the head of state but mainly a ceremonial post elected by the parliament. There are two  major parties  in Bangladesh. They are the  Bangladesh Awami League  and the  Bangladesh Nationalist Party  (BNP). Student politics is particularly strong in Bangladesh, a bequest from the liberation movement period. Almost all parties have exceedingly active student wings, and student leaders have been elected to the Parliament. In the last few years has been consistently good. Bangladesh has most astutely and foresightedly chosen to set up itself as a secular democracy.( BY- Ishtiaq Ahmed, http://www.defence.pk/forums/bangladesh-defence/71487-view-political-economy-bangladesh-ishtiaq-ahmed.html) Economical: Since her independence in 1971, Bangladesh has made significant strides in her economic sector. Although the economy has improved vastly in the 1990s, in the area of foreign trade in South Asian region Bangladesh still suffers a lot. Bangladesh has made some development improving the climate for foreign investors and liberalizing the capital markets; for example, it has negotiated with foreign firms for oil and gas exploration, better countrywide supply of cooking gas, and the construction of natural gas pipelines and power stations. Progress on other economic reforms has been halting because of opposition from the system of government, public sector unions, and other vested interest groups. Bangladesh has seen a remarkable increase in  foreign direct investment. A number of  multinational corporations  and local big business houses such as  Beximco,  Square,  Akij Group,  Ispahani,  Navana Group,  Transcom Group,  Habib Group,  KDS Group,  Dragon Group  and multinationals such as  Unocal Corporation  and  Chevron, have already made a major investment, with the natural gas sector being a main concern. Fiscal Year Total Export Total Import Foreign Remittance Earnings 2007-2008 $14.11b $25.205b $8.9b 2008-2009 $15.56b $22.00b+ $9.68b 2009-2010(Set Target) $17.6b N/A $10.87b Bangladeshs textile industry, which includes knitwear and ready-made garments by the side of with specialized textile products, this area is considered as the nations number one export earner, accounting for 80% of Bangladeshs exports of $15.56 billion in 2009.(Sandeep Mahajan, Bangladesh: Strategy for Sustained Growth, Poverty Reduction and Economic Management Network, World Bank (July 26, 2007). Web.worldbank.org. Retrieved 2010-07-03)  Bangladesh considered as 3rd in world textile exports behind Turkey, another low volume exporter, and China which exported $120.1 billion worth of textiles in 2009. The industry employs almost 3.5 million workers in this country. Till date current exports have doubled since 2004. The economy of Bangladesh is constituted by that of a developing country. ( Population Division dourboyz.com. 2010. Retrieved, 03-12-03-2010.) Its per in 2008 was est. US$1,500 (adjusted by purchasing power parity). Bangladesh ranked as the 48th largest economy in the world in 2009, (According to the International Monetary Fund) with a gross domestic product of US$256 billion. Over the past few years the economy has grown at the rate of 6.7% p.a. Sociological: Bangladesh is the most densely populated no island nation in the world. With approximately 125 million inhabitants living in an area of 55,813 square miles, there are about 2,240 persons per square mile. The majority of the population (98 percent) is Bengali, with 2 percent belonging to tribal or other non-Bengali groups. Approximately 83 percent of the population is Muslim, 16 percent is Hindu, and 1 percent is Buddhist, Christian, or other. Annual population growth rate is at about 2 percent. (http://www.everyculture.com/A-Bo/Bangladesh.html) Bangladesh has a number of excellent universities in its largest urban areas that offer both undergraduate through post-graduate degrees. The most prominent universities, most of which are state supported, include: Dhaka University, Rajshahi University, Chittagong University, Jahngirnagar University, Bangladesh University of Engineering and Technology, and Bangladesh Agricultural University. Now days in Bangladesh there are a number of good private universities that provides world class education as well. Technology: The need for faster technological development is gradually more felt in Bangladesh. Development plans of Bangladesh have emphasized science and technological research to develop technologies through espousal of imported technology as well as development of aboriginal technologies. As the country is heavily dependent on imported technologies, proper planning is required for its effective transfer through acquisition, absorption and adoption.   Government has been formulated and adopted new science and technology policy. It has laid down the directions for S and T activities and research, institutional and manpower development, dissemination and documentation facilities.   Legal: LEGAL SYSTEM III.C.1. Common Law System The legal system of Bangladesh is based on a common law system. On the other hand, unlike other common law jurisdictions, Bangladeshs Supreme Court has the power to not only construe laws made by the Parliament but to also declare them null and void and enforce fundamental rights of the citizens. Although founded on the English common law system, the laws of Bangladesh take a statutory form which are enacted by the legislature and interpreted by the higher courts. The govt. regulations or the legal condition of Bangladesh is also not a big obstacle at starting new business or to launch new product. But in terms of introducing new consumer product, a company must obtain the approval of BSTI (Bangladesh Standard Testing Institute). So to launch a product the company must obtain BSTI approval. FOREIGN INVESTMENT INCENTIVES IV.A. General Incentives for Foreign Investment The government has been keen in promoting foreign investment and continues in its efforts to attract such investment as a means of alleviating the economy. In addition, the government has liberalised the industrial and investment policies in recent years by reducing interfering control over private investment. Investment Incentives: Tax Exemptions: Generally 5 to 7 years. However, for power generation exemption is allowed for 15 years. Duty: No import duty for export oriented industry. For other industry it is at 5% ad valorem. Tax Law: Double taxation can be avoided in case of foreign investors on the basis of bilateral agreements. Exemption of income tax up to 3 years for the expatriate employees in industries specified in the relevant schedule of Income Tax ordinance. Remittance: Facilities for full repatriation of invested capital, profit and dividend. Exit: An investor can wind up an investment either through a decision of the AGM or EGM. Once a foreign investor completes the formalities to exit the country, he or she can repatriate the sales proceeds after securing proper authorization from the central bank. Ownership: Foreign investors can set up ventures which are either wholly owned or in collaboration with a local partner. (www.lexmundi.com/images/lexmundi/PDF/guide_bangla.pdf) Environment: Environment of Bangladesh is more feasible. Though, Bangladesh is a central point of reference for the inequality of climate change. Its per capita energy utilization is the equal of about 1 litre of oil per week, causative a small fraction of 1% of global greenhouse gas emissions, yet the country is listed in various risk assessments as  one of the most susceptible in the world to the effects of climate change. Rising sea levels intimidate inundation and salty interference in the southern coastal area, the risk accentuated by prediction of larger cyclone intensity. In a climate pincer movement from the north, melting Himalayan glaciers may disrupt the flows of the three great rivers, first with excess flooding and ultimately with diminished volume. Unreliable monsoon patterns and longer periods of deficiency in the north complete the roll call of climate predictions for Bangladesh. (http://uk.oneworld.net/guides/bangladesh/climate-change?gclid=CIaE58-6xqYCFQ8f4QodOTBuIA) Marketing Mix Marketing Mix  is the set of marketing tools that the firm uses to follow its marketing objectives. Marketing mix has a classification for these marketing tools. These marketing are classified and called as the Four Ps: Product Price Place Promotion The most fundamental marketing tool is product which includes product design, quality, features, branding, and packaging. An essential marketing tool is price which determines the amount of money that customers pay for the product. It also includes discounts, allowances, credit terms and payment period. Place is another important marketing mix tool. And it includes a range of activities that the company undertakes to make the product easy to get to and available to the customer. Some factors that choose the place are transport facilities, channels of distribution, coverage area, etc. Promotion is the last marketing mix tool which includes all the activities that the company undertakes to converse and promote their product to target market. Promotion includes sales promotion, advertising, sales force, public relations, direct marketing, etc. (http://www.scribd.com/doc/8719148/Pepsi-Marketing-Mix) Product In marketing, a product is everything that can be presented to a market that might assure a want or need of customers. There is of two types of product, Tangible (physical) and Intangible (non-physical). Since services have been at the front position of all modern marketing strategies, some intangibility has become important part of marketing offers. All products offered in a market can be placed between Tangible (Pure Product) and Intangible (Pure Service) range. Russell Hobbs product: Russell Hobbs introduces a lot of quality products to their customer. And because of the quality and new technology uses on their product these are most successful being the time those introduced. It is a multinational company and it is not limited to one product. Through the years they have invented and introduced many products than their main Kettle product. They are offering a range of household products like Kettles, Toasters, Irons, Coffee maker, Food preparation, Cooking Baking, Floor care, Cookware etc. Price In economics and business, the price is the assigned numerical pecuniary value of a good, service or asset. To develop a marketing plan price is one of the essential variables in the marketing mix model. Pricing is a big part of the marketing mix. Choosing the right price and the right pricing strategy is decisive to the marketing process. The price of the product is not always fixed. On the other hand the price of the product depends on lots of other factors. Some times the price of the product has got nothing to do with the real product itself. The price may proceed as a way to catch the attention of target customers. Russell Hobbs price: It was a company that ruling the markets before others entered. Previously the price of its product was cost based. It was decided on the cost which was exhausted on making the product plus the profit and other expenses. But after the appearance of other companies it started with a pricing strategy based on the basis of competition. Nowadays additional expenses are spent on advertising products of the company relatively than on manufacturing. Place Place is a term that has a diversity of meanings in a lexicon sense, but which is principally used in a geographic sense as a noun to denote location, though in a sense of a location identified with that which is located there. In marketing, place refers to one of the 4 Ps, defined as the marketplace. It can mean a geographic location, an industry, a group of people (a segment) to whom a company wants to sell its products or services, like a young professional women (for selling cosmetics) or middle-aged family men (for selling family cars). Promotion Promotion is one of the four aspects of marketing. Promotion comprises has four subcategories: Advertising Personal selling Sales promotion Publicity and public relations The arrangement of these four variables creates a promotional mix or promotional plan. A promotional mix specifies how much awareness to pay to each of the four subcategories, and how much money to budget for each. A promotional plan can have a large range of objectives, including- sales increases, new product reception, creation of brand equity, positioning, competitive retaliations, or creation of a corporate image. Foreign market entry strategy for Russell Hobbs: To enter any foreign market there are some strategy that should be follow to be successful. After doing the market analysing by using pestle analysis and doing marketing mix strategy I have come to know the market and what will need to capture a new market. Now I am trying to evaluate a market entry strategy for Russell Hobbs to enter Bangladesh Market. My approach to develop a market-entry strategy follows a proven and structured process, based on extensive industry experience and in-depth understanding of all aspects that feed into a commercial launch. To enter a new market they have to analysis the market first. And also have some approach like: Decrease the financial ambiguity that derives from lack of comprehensive market analysis and a structured strategic plan Make a possible business plan collaboration and financial planning Preliminary business case assumptions need to be revisited to superior communication with market conditions and chosen market position Create launch competence by delivering a structure for consequent planning of strategic launch activities, coordinating and prioritising tasks for launch team Make a contingency plan for risk management and market perception control Launch organisations face immense pressures on market entry, created by internal and external prospect. Some of these pressures can be relies by developing a clear and planned market-entry strategy and efficient functional plans. Market entry strategy Vision and Mission Objective Overall strategy Positioning Brand Target segment Strategic decisions Pricing Brand and communication Sales and distribution Products and services Customer service Launch phasing Tactical launch plan Contingency plan Products services Pricing Brand and communication Sales distribution channels Customer service Internal and external factors Conclusion: So from the above finding I am came on conclusion that for making entry in any international market we should follow the rules and enter in a market with perfect strategy, and my focused on launching my product, and I am focused on market mixed strategy and from the depth of the research which I do for my launching of the product so I find that Bangladesh is the best place for launching my product, because it is the place which fulfil all the requirements which I am looking for, This involved, marketing plan marketing strategy and a sound marketing mix decision. Having completed this, the report then concluded of what best entry strategy Russell Hobbs can undertake to successfully launch business in Bangladesh.

Essay on the African American Dream in Song of Solomon -- Song Solomon

The African American Dream in Song of Solomon      Ã‚   Like most Americans, African Americans have developed variations of the American Dream. Many African Americans find that their dream differs from the traditional American dream in that there is no immediate success. Sometimes the dream consists of equality via liberty or literacy, while at other times it is a simple desire to know self through historical connection.    In Toni Morrison's Song of Solomon, Milkman was literate and had many options for further education, if so desired. Milkman was apathetic toward education and work. In fact, he was not sure what he wanted from life. Initially, he thought the best thing for his life was to leave his family and home. In order to do so, he needed money. His father, Macon gives him the task of searching for a bag of gold in his Virginian hometown. Macon fought Pilate for a particular bag of gold as children, and Macon believes the gold remains in the original location as it was when they were young. Milkman wishes to locate the gold as means to accomplishing his goal to achieve financial independence.    While on this quest, Milkman discovers his true dream, to discover "who he really is" and his family heritage. Milkman's version of the African-American dream is one of uncovering the past, a past that has been covered and lost through slavery and post-abolition renaming. Where his grandfather and father choose to leave the past behind, Milkman chooses to retrace their steps.    Through Macon, Milkman has been fed numerous variations of history. Pilate, his aunt, continues much of the same distortion. He is unsure of history and reality. In listening to his father's story, we read of Milkman's feelings, "Deep... ...ng his dream. With no immediate success, as occurs in the traditional American dream, Milkman sought to work towards the goal with patience and determination. Once he acquired the dream or a part of that dream, he turned around and gave back to his people, family and friends, in an effort to help those around him. Milkman's story, describes the quest for the African American dream of equality, and in that, exercising his inalienable rights.    WORKS CITED De Arman, Charles. "Milkman as the Archetypal Hero." Obsidian: Black Literature in Review 6.3 (1980): 56-59. Morrison, Toni. Song of Solomon. New York: The Penguin Group, 1977. Peterson, Nancy J. Toni Morrison: Critical and Theoretical Approaches. Baltimore: Johns Hopkins UP, 1997. Rice, Herbert William. Toni Morrison and the American Tradition: A Rhetorical Reading. New York: P. Lang, 1996.